For the 10th Anniversary of the IAB Tech Lab Summit, a gathering of technology, product, and operations leaders in digital advertising, I designed and animated a cohesive visual system for the event. This included on-site screen graphics, lower thirds, title cards, and transitions, all presented at Quorum by Convene in NYC.

The core visual theme revolves around a dynamic and interactive terrain of data, symbolized by an intricate network of points and connections that represent the summit’s focus on tech innovation and data insights.